2019 Convention Session

Launch! How To Go From Rookie To Rockstar In Record Time!

12-10-2019 1:30 PM - 2:30 PM

Bruce Gardner

Room 408/409

Today’s consumers are seeking experts over generalists, and the opportunities for agents who have mastered this lead generation strategy are enormous! In this session, you’ll learn how to: evaluate a niche market segment for income potential; create niche-specific marketing materials and publications that capture the interest of consumers; create the web assets that maximize your SEO and tell the story of your business; and develop a business strategy for success today and into the future.