Price it right and its half sold. Price it high and watch it die. Price it low and watch it go. Listings priced right get sold before they get old. There’s nothing wrong with any house that price can’t eventually cure. You’ve heard these rules before and know there’s some truth in them. This session covers the relationship of time and money, the differences between cost, price and value, the purpose of a CMA and the roles of agent and seller in pricing a property.